Most of the internet feels like it was built for a machine. This space was built for us. Bread & Butter is my weekly pause from the noise—a place where I trade the 'optimized' for the 'actual.'

These are my unfiltered observations from the studio, the design opinions I’m currently obsessing over, and the rituals that keep me grounded between school runs and creative deadlines. Think of it as a seat at my kitchen table: one part creative director’s notebook, one part studio ritual, and a heavy sprinkle of flaky sea salt. We’re finding the soul in the digital, one volume at a time.